Unique packaging for a unique moneybox

In December, my good friend Ingrid and I traveled to China for the birth of the Chuck moneyboxes.

During that trip we also discussed the packaging for our moneyboxes with the manufacturer. Because a unique product deserves unique packaging!

Unique packaging for a unique moneybox

Looking for original packaging

I still remember the feeling when I first held Numnum in my hands, the first finished moneybox of the CHUCKFAMILY. A sense of wonder and intense happiness.

But at the same time I also felt anxious. Because how would this product be presented in stores? With or without packaging? And if we would choose to put it in a package, what would it look like?

I decided I wanted a unique form of packaging. I definitely wanted it to be more than just a box. I wanted the package to be as high on the ‘Cuddly Index’ as the moneyboxes themselves.

So I went to work.

Art knows no boundaries

Over the years, my computer has become an integral part of my creative process. I do a lot of drawing on my computer. That way I can quickly try things and combine small drawings to form a larger whole.

I used this technique to create the packaging for our moneyboxes. In collaboration with the manufacturer, we developed a box that is open at the front and closed off on the other five sides.

For those five sides I made a digital collage of earlier Chuck drawings in the same style as the moneyboxes. Below you can see the result.

But I wanted more. I did not want any “borders” on the box. No sharp corners and edges. I wanted the story of Chuck to seamlessly continue from one side to the other. And so it happened.

Below is the preliminary result: a first version (with seams) of the packaging for our Chuck moneyboxes. I made the prototype myself and the final version is being made in China at this very moment. Exciting!

More news on the CHUCKFAMILY

Are you as curious as I am about the final version of the packaging for our moneyboxes? Well then, subscribe to our newsletter. This way, you’ll get an email with images as soon as we receive the first version of our packaging.

Thanks, and see you soon for more exciting news about the CHUCKFAMILY!

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